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Organic when applied to marketing
is simple, uncomplicated,
straightforward and true, without
hype, and the traditional outlandish promises.


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ORGANIC
MARKETING
SOLUTIONS
In Japan dragonflies are symbols of courage, strength, and happiness...
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Christy Ruffner
541.678.7005
6351 N Davenport St
Dalton Gardens, ID 83815
christy@organicmarketingsolutions.com
Worm
Farmer Turned Internet Marketer |
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"Though no one can go back and make a brand new start,
anyone can start from now and make a brand new ending." - Carl Bard
My
Blog
Event Schedule
Conference Room Entry
About Me
MLM Rant Everyone
Should Read!
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What I've discovered about prosperity, it's that you
can't borrow
your way there, you can't hoard your way there, and believe
it or
not, you usually can't save your way there.
Credit is not a great prosperity builder, as you're usually
just
mortgaging your future. And you can't hoard your few
remaining
bank notes, because that's is antithetical to the
circulation law
of prosperity.
I do believe in saving, and planning for the future. But
take a
look at the interest rates paid, and you'll quickly
understand that
manifesting prosperity that way could take you 50 or 60
years. And
the people that think they're going to get rich doing that
in our
profession right now are nuts.
There are times to stand pat and check the bet. And then
there are
times to push your whole stack of chips to the middle of the
table
and go "all in." There are times for bold, daring and
forceful
action. Like now.
There are all lots of people in our business that think
they're
going to save their way to Diamond Director, or whatever the
top
rank in their company is.
They're saving money by not investing in recruiting and
follow up
packs. They're saving $8 or $10 by staying home watching
CSI
instead of attending their local opportunity meeting.
They're
cutting back on their own product usage and canceling their
autoship orders. And they're patting themselves on the
back,
adding up how much they're saving on airfare, hotel and
meals,
because they're not attending their company convention or
other
major event.
So, so foolish.
And so sad. Because these people will stick around the
business,
holding on to their dreams, and giving reassurances of their
commitment to their sponsors. But they're really dead man
walking.
They've given up any chance of success, but they don't know
it.
And don't want to...
It's easier to lie and convince themselves that they're
still in
the game, still have a shot at their dreams, and are just
re-grouping for when the time is right.
What they don't get is that the time will never be more
right than
it is right now. At least not in their lifetime.
I did an opportunity meeting here in LA last night. But
instead of
the usual presentation, I wanted to talk about the current
reality
in the world today, and how it applies to us.
I told the people in the room and the others watching on the
Internet, that it's time for a revolution. The current
models are
broken. They don't work any more.
The old government model is broken. It doesn't work any
more...
Governments can't just keep printing up worthless money that
devalues more with every tick of inflation and every billion
dollar/pound/peso/Euro government bailout.
The $700 Billion they poured into the banking system here in
the
States didn't even make a splash. And it certainly didn't
loosen
the credit supply. They will need two or three Trillion
dollars
more just to make a ripple.
The $800 Billion more they're passing this week won't make a
dent
in the automakers, the insurance companies and the State
governments. They'll need at least 50 times that.
It's the same in countries all over the world. Printing
press
money simply creates more currency devaluing, more
inflation, and
puts off the reckoning on our kids and grandchildren.
What we do know is this: Communism doesn't work. It didn't
work
in Russia, it's not working in China, and it's cratering in
Cuba.
Here's what else we know: Socialism is simply Communism
with
lipstick. And it doesn't work any better. And these
socialistic
programs in the U.S., U.K., Australia, Asia and other places
are
like rearranging deck chairs on the Titanic.
There is a solution....
Real free enterprise. Not the over-regulated,
over-legislated,
substitute governments are pushing today, but real free
enterprise like we have in M.L.M. Where you are rewarded in
proportion to the value you provide, and where anyone,
regardless
of experience, education or connections has a viable chance
to live
their dreams.
The old government model is broken. Our model is better.
We need
to shout it from the rooftops.
The old distribution model is broken. It doesn't work any
more...
The days of a manufacturing making a product, selling it to
a
wholesaler, who sells it to a rack jobber, who sells it to a
retailer, who sells it to you are over. That was necessary
200
years ago. It's not necessary today.
Toll-free numbers, the Internet, Fed-Ex, UPS and DHL have
made that
model obsolete. An M.L.M. company can manufacture a product
and
ship it direct to their team member, who is often the end
consumer,
or will virally market the product to their friends. All of
the
parasites in the middle are no longer necessary.
All of the money wasted on $2 million Super Bowl
commercials, full
page newspaper ads and other marketing can go to product
research
and development, and to pay the people actually doing the
work:
You.
The bankruptcies of Macy's, Kmart, Circuit City and so many
other
legacy retailers prove the case:
The old distribution model is broken. Our model is better.
We
need to shout it from the rooftops.
The old food chain model is broken. It doesn't work
anymore...
Real living food - fruits, vegetables and nuts - have been
replaced
with dead, processed and manufactured food substitutes.
Fake food.
Carrot cake is not the same as eating carrots, peach cobbler
is not
like eating peaches, and strawberry Pop Tarts are not like
eating
strawberries.
Having seen their market shares declining, the tobacco
companies
have steadily shifting their resources to manufacturing
addictive
junk food substitutes. They've spent billions of dollars
with ad
agencies to brainwash us into believing that things like
cake,
cookies, chips, donuts, crackers and other junk is real
food. It's
not.
This manufactured crap we're eating has little of no
vitamins,
minerals, enzymes, fiber, protein, antioxidants and the
other
things our bodies need to regenerate healthy new cells. We
are
digging our graves with our teeth.
Look at the amazing innovations our profession has made with
nutrition, wellness, fitness and weight control products.
Think
how many people have lowered their cholesterol, gotten off
dangerous prescription drugs, lost weight, and started
getting good
nutrition. They greatest testimonials in our business will
never
be told. Because those are all of the people that would
have
dropped dead with heart attacks and strokes, but instead
will be
around for an extra eight, ten or 20 years for their loved
ones.
The old food chain model is broken. Our model is better.
We need
to shout it from the rooftops.
The employment model is broken. It doesn't work any
more...
Companies laying off everyone over 50 to replace them with
cheap
new college graduates isn't right. Unions fighting
management
isn't working. The major airlines that have segued into
bankruptcy, erased their pension plan obligations and come
out with
million-dollar bonuses, stock options and golden parachutes
for
their executives wasn't right. The unions with so much
clout that
someone can sit reading a book half the day and can't be
fired
isn't right.
People staying loyal to a company for decades and then
having their
jobs outsourced to India isn't working. Companies pillaging
the
environment for extra profits isn't right. Rank and file
workers
slogging through menial tasks like worker drones in the
collective
isn't working.
Our profession allows everyone the opportunity of work with
meaning. A chance to build success by helping other people
reach
success. A chance to make what they are really worth, with
no
discrimination or glass ceilings.
What we do isn't just a job. It's a profession, and a very
noble
one. Yes we have the chance to drive free bonus cars, win
trips to
exotic locales, earn free cruises, and earn more in a month
than
most do in a year.
But more importantly, how many single parents have been able
to
raise their kids, how many people escaped welfare,
bankruptcy and
poverty? How many have been the role model providing for
their
children and teaching them the values of self-sufficiency,
integrity and hard work?
The old employment model is broken. Our model is better.
We need
to shout it from the rooftops.
Okay I didn't mean to rant on so much, but I'm very
passionate
about the world situation and what we can do about it right
now.
But that means you have to be bold, not timid. You have to
stop
buying into this "hunker down and hide" talk in the media
and work
harder than ever.
This is the time to buy EXTRA recruiting packs, make some
extra
phone calls, get to every event. This is the time to invest
in
growing your business, and take advantage of the window of
wild
opportunity we are facing right now.
So get to all your local events. Whatever the next major
event is
for your company, get there. If you don't have the money,
cancel
your cable and sell your TV. Do what you have to do to
attend, so
you can build your belief, gain more confidence, and develop
new
skills. If you have to stay down the road at the Motel 6
and sleep
five on the floor, so that. But get to your company's next
major
event.
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